Web Design
Web design encompasses many different skills and disciplines in the production and maintenance of websites. The different areas of web design include web graphic design; interface design; authoring, including standardised code and proprietary software; user experience design; and search engine optimization. Often many individuals will work in teams covering different aspects of the design process, although some designers will cover them all. The term web design is normally used to describe the design process relating to the front-end (client side) design of a website including writing mark up. Web design partially overlaps web engineering in the broader scope of web development. Web designers are expected to have an awareness of usability and if their role involves creating mark up then they are also expected to be up to date with web accessibility guidelines.
History
1988—2001
Although web design has a fairly recent history, it can be
linked to other areas such as graphic design. However web design is also seen
as a technological standpoint. It has become a large part of people’s everyday
lives. It is hard to imagine the Internet without animated graphics, different
styles of typography, background and music.
The start of the web and web design
In 1989, whilst working at CERN Tim Berners-Lee proposed to
create a global hypertext project, which later became known as the World Wide
Web. Throughout 1991 to 1993 the World Wide Web was born. Text only pages could
be viewed using a simple line-mode browser. In 1993 Marc Andreessen and Eric
Bina, created the Mosaic browser. At the time there were multiple browsers
however the majority of them were Unix-based and were naturally text heavy.
There had been no integrated approach to graphical design elements such as
images or sounds. The Mosaic browser broke this mould. The W3C was created
in October 1994, to "lead the World Wide Web to its full potential by
developing common protocols that promote its evolution and ensure its
interoperability." This discouraged any one company from monopolizing a
propriety browser and programming language, which could have altered the effect
of the World Wide Web as a whole. The W3C continues to set standards, which can
today be seen with JavaScript. In 1994 Andreessen formed Communications corp.
That later became known as Netscape Communications the Netscape 0.9 browser.
Netscape created its own HTML tags without regards to the traditional standards
process. For example Netscape 1.1 included tags for changing background colours
and formatting text with tables on web pages. Throughout 1996 to 1999 the
browser wars began. The browser wars saw Microsoft and Netscape battle it out
for the ultimate browser dominance. During this time there were many new
technologies in the field, notably Cascading Style Sheets, JavaScript, and
Dynamic HTML. On a whole the browser competition did lead to many positive creations
and helped web design evolve at a rapid pace.
Evolution of web design
In 1996, Microsoft released its first competitive browser,
which was complete with its own features and tags. It was also the first
browser to support style sheets, which at the time was seen as an obscure
authoring technique. The HTML markup for tables was originally intended for
displaying tabular data. However designers quickly realized the potential of
using HTML tables for creating the complex, multi-column layouts that were
otherwise not possible. At this time, as design and good aesthetics seemed to
take precedence over good mark-up structure, and little attention was paid to
semantics and web accessibility. HTML sites were limited in their design
options, even more so with earlier versions of HTML. To create complex designs,
many web designers had to use complicated table structures or even use blank
spacer .GIF images to stop empty table cells from collapsing. CSS was
introduced in December 1996 by the W3C to support presentation and layout; this
allowed HTML code to be semantic rather than both semantic and presentational,
and improved web accessibility, see tableless web design.
In 1996, Flash (originally known as FutureSplash) was
developed. At the time, the Flash content development tool was relatively
simple compared to now, using basic layout and drawing tools, a limited
precursor to ActionScript, and a timeline, but it enabled web designers to go
beyond the point of HTML, animated GIFs and JavaScript. However, because Flash
required a plug-in, many web developers avoided using it for fear of limiting
their market share from lack of compatibility. Instead, designers reverted to
gif animations (if they didn't forego using motion graphics altogether) and
JavaScript for widgets. But the benefits of Flash made it popular enough among
specific target markets to eventually work its way to the vast majority of
browsers, and powerful enough to be used to develop entire sites.
End of the first browser wars
During 1998 Netscape released Netscape Communicator code
under an open source licence, enabling thousands of developers to participate
in improving the software. However, they decided to stop and start from the
beginning, which guided the development of the open source browser and soon
expanded to a complete application platform. The Web Standards Project was
formed, and promoted browser compliance with HTML and CSS standards by creating
Acid1, Acid2, and Acid3 tests. 2000 was a big year for Microsoft. Internet
Explorer had been released for Mac, this was significant as it was the first
browser that fully supported HTML 4.01 and CSS 1, raising the bar in terms of
standards compliance. It was also the first browser to fully support the PNG
image format. During this time Netscape was sold to AOL and this was seen as
Netscape’s official loss to Microsoft in the browser wars.
2001—2012
Since the start of the 21st century the web has become more
and more integrated into peoples lives, as this has happened the technology of
the web has also moved on. There have also been significant changes in the way
people use and access the web, and this has changed how sites are designed.
Modern browsers
Since the end of the browsers wars there have been new
browsers coming onto the scene. Many of these are open source meaning that they
tend to have faster development and are more supportive of new standards. The
new options are considered by many to be better that Microsoft's Internet
Explorer.
New standards
The W3C has released new standards of HTML (HTML5) and CSS
(CSS3), as well as new JavaScript API's each as a new but individual standard.
However, while the term HTML5 is only used to refer to the new version of HTML
and some of the JavaScript API's, it has become common to use it to refer to
the entire suite of new standards (HTML5, CSS3 and JavaScript).
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